How Do You Watch?

We’re often encouraging our clients to push the envelope a bit—try a new campaign that is a bit edgy or even controversial. Understandably, we often get resistance as well—no one wants to offend a potential customer or make someone feel uncomfortable, even in this modern day and age.

Although perhaps we’ve become TOO concerned with being politically correct these days. After all, our predecessors in the advertising world had no problem being direct…

Megan Kilgallen

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