Category: 'Web Development'

Five Tips for Effective Website Design

By Neil Esposito

Even though every client has a different vision for its website, it is important to start out with a clear, well thought out site map and list of goals before you even think about look and feel.  Here's a list of five important goals to think about each time you start a site's design.

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Appealing Web sites vs. Web sites that are appealing to your audiences

By Rick Chiorando

Every once in a while, even a blind dog finds a bone. So let’s say a prospect finds your Web site: Does it have what it takes to make them take action? To make them decide to choose your product or service? Does it deliver that all-important ROI?

At Austin & Williams, we know how people make decisions – online and off. Here’s some of what we’ve learned about how to create an effective, ROI-generating Web site.

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Tune In to Google TV

By Austin & Williams

We all love our laptops and smartphones, but they’re not exactly ideal for watching our favorite TV shows and movies. The screens are too small and besides, there’s nothing like the comfort of the living room’s couch and large HD television. Or is there? Introducing Google TV.

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Blogging Meets Video

By Austin & Williams

With thousands of successful blogs all over the world, it’s no wonder they are being taken to the next level - video! Video blogs, or vlogs, are becoming increasingly popular as bloggers look to stand out in this incredibly noisy environment, spice things up and try something new.

Here are some great tips for starting your own vlog.

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Do You Need a Mobile Website?

By Maureen Quinn

With the smartphone market exploding, the need for mobile websites is growing as well. But do you need two sites - one for mobile and another for desktop? In many cases, the answer is yes. What people do on their mobile is different than what they do on their desktop.

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