Blog World NYC 2011: Day 2 Recap

Blog World was a great conference. If you missed my recap of day one, you can read it here. There is definitely something gained by actually being at the conference that you wouldn't get by just following the hashtag on Twitter or viewing the slides on Slideshare. Spending the full session time completely focused on a particular topic, in addition to the in-person conversations, really allowed me to get a clear idea as to where things are going.

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Blog World NYC 2011: Day 1 Recap

After very full day of sessions, panels and keynotes I'm exhausted (including Blog World's first track dedicated to mobile). The sessions were packed with great information and I met some great people as well. Here are some of the highlights.

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Mobile Websites

A mobile website is, well, just what it sounds like: It's a website that is meant to run well on mobile devices. And by mobile devices we don't necessarily mean just the smartphones for which mobile apps are developed. These include a whole range of "less smart" phones that provide access to the web but don't run apps at all.

The types of devices that can support mobile web access vary significantly, with a wide range of screen sizes, varying resolutions and even limited colors. In fact, some phones are still monochrome! This means that a web developer must design a site that will display correctly in a very limiting environment.

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Going Mobile

Recently many of our clients have said "We need to go mobile." They want a mobile site, or a mobile app or something specifically for the iPhone or Android. Most clients don't know exactly what they want or need, but they are aware of the increasing use of smart phones and similar technologies, and they are right to be anxious to get onboard. Gartner Research predicts that by 2013, mobile phones will overtake PCs as the most common web access device worldwide.

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Looking Back: Part 2

Not to leave anyone out, here's Part 2 of our big reveal. As you read last week, almost all of our predictions came true for 2010. Today's installment demonstrates that even if our predictions didn't completely come true, we weren't that far off!

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