The days of social media being crowded with and driven by pimple-ridden, hormone gushing preteens sitting in front of computers in their bedrooms are over.
Social media is quite literally coming of age, and with the proliferation of mobile devices that allow users to be constantly connected to their social networks, it is becoming more and more imperative that you embrace it to the fullest extent possible.
I'm not really a "gadget guy" and I'm surely not one to rush off and buy the new cool thing unless I actually have a use for it, so my decision to to a Droid was a practical matter... So, I downloaded a bunch of apps and found that suddenly, I'm a geek again... Here's my fifteen favorite must have Droid apps.
For those of you who do not know what iAd is, here's a brief overview:
it's Apple's proprietary mobile ad service that can be easily added to
any iDevice app. It was introduced by Steve Jobs on June 7 to a
conference center filled with happy developers. The developers were
happy because those who add iAd to their apps will receive an industry
standard 60 percent of the advertising revenues; the other 40 percent
goes to Apple (one developer made almost $1,400 in a single day from iAd revenues alone). Like the App Store, Apple strictly controls the content
that iAd displays, and at this point, Apple is the only entity
sanctioned to produce content for the service. Steve Jobs boasts that
iAd is about "emotion meeting interactivity" and promises a more
successful mobile ad campaign while generating a better user experience
overall.
This all sounds great, right? Maybe not.
With the smartphone market exploding, the need for mobile websites is growing as well. But do you need two sites - one for mobile and another for desktop? In many cases, the answer is yes. What people do on their mobile is different than what they do on their desktop.
“Honey, where should we go to dinner?”
“I don’t know. Where do you want to go?”
“What
about that place across from where we went for your birthday? The
Italian one, with the outdoor seating… what’s it called?”
Sound a bit familiar (and frustrating)? Fear no longer: Google is here to help with the introduction of Google Places. You can find everything from dry cleaners to art museums, and even “that Italian place with the outdoor seating.” This new feature is sure to revolutionize the way people search for places even more so than its predecessor, Place Page.
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